C-Change
About C-Change
URBACT help cities develop actions for sustainable change. CChange is a transfer network of 6 URBACT cities, working together to build a model of cultural collaboration on climate based on the Manchester Arts Sustainability Team model (MAST). By sharing its approach with other European cities through C-Change, Manchester was able to elevate its cultural collaboration on climate action and engagement to an entirely new level.
What we did
Our animated video production service was tasked with creating a 3-minute 2D animation to highlight the unique role the arts and culture sector can play in climate action and engagement. We transformed the client’s script into an immersive visual and auditory journey for the audience, voiced by Hollyoaks actor Kelly Condron. Our process integrated key visual conceptual elements, including the Manchester Bee, brand colours, and a cohesive visual style and tone.